In 2015, he entered into a partnership with longtime friend Ty Collins to bring e-bikes to a larger audience of consumers – and Rad Power Bikes began. Before long, his friends and neighbors had begun asking for the same electric makeover. Looking for a more efficient approach to his rugged 16-mile commute to and from school, he overhauled his regular bike with a motor and battery. The mission of Rad Power Bikes is simple: To bring affordable, high-quality, and enjoyable e-biking experiences to consumers across the world.Į-bikes first captured founder Mike Radenbaugh’s imagination back in 2007, when he was still a high school student in Northern California. This is where a strong 3PL partnership can make all the difference to your prospects. The 2020 COVID-19 pandemic has caused widespread disruption in every industry, but it’s also ushered in some unique growth opportunities for merchants.Īs the pandemic upended consumers’ lives and work routines, this led to a whole host of new-found needs, with many retailers suddenly finding themselves in demand like never before.Īccording to BCG, e-commerce sales in late March 2020 were 58% higher than during the same period in 2019 – and this surge shows no signs of easing as we head further into 2021.Ī boost in sales is always a welcome development, but can only become lasting if a brand can pivot its fulfillment and distribution strategies to meet increased order volumes head-on. Written by Beth Owens on February 2nd, 2021 E-commerce Omnichannel Retail Technology Transportation
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